Our quality and depth of production experience is unrivaled – Boom’s seasoned professionals have produced everything from documentaries to news features and from PSAs to viral video. No matter your audience, we understand that it’s our job to tell your story. And we have been doing it LONG before video made a triumphant comeback to the marketing mix thanks to the Internet. Video and audio production are our bread and butter – for over 20 years! Suffice it to say that we know what “reel-to-reel” is, as well as the original meaning of “b-roll.”
We’ll match your project to the producer and director with exactly the right experience for your project. We work with crews all over the world. Whether we are creating a project from scratch, developing visuals for just one campaign or combining existing footage with new production – whatever your need, your project will be our project. We are an extension of your creative, media relations, or account team – we’re your experts, your staff and we work for you.
Are we producing new content or dovetailing on another project? Are you producing yourself or perhaps there existing content? Where will this content live? Who is your audience and what do we want them to do, or think? These are the first questions we’ll ask when we begin developing a video strategy. Once answered, Boom will develop recommendations, considerations, establish a budget and build a timeline.
Producing your content will consist of three parts: pre-production, production, and post-production. Pre-pro will include identifying our assets: location, storytellers, spokespersons, existing visuals, stock visuals, graphics, etc. Depending on your project, pre-pro and planning might also include a treatment, storyboards and a script. Once we have our guidelines we’ll plan our shoot/production. When complete, we head into post.